Read time: 1 min Hey Reader, Testimonials can help you land new clients, but there's a problem: Anyone can write them. The exception to this are testimonials on LinkedIn. They're verified. The question is how can you ask for these in a way that doesn't feel sleazy? A quick storyA few months ago, I started working with Kit. It's been a joy. They're a great client. So much so, I wrote a LinkedIn post about how I landed the opportunity: At the end of the post, I thanked Thom — the person I work closely with at Kit. That was that. It just seemed like the right thing to do. Later that day, Thom left a very kind comment: This could be a testimonial... So I slipped into his DMs. "Thanks also for your comment on my LinkedIn post yesterday [...]"Two weeks later, a message popped up. Thom had left me one: Takeaways
If an opportunity to ask for a testimonial pops up, you'll see it. You'll then be able to leverage this by:
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