Hey Reader,

There's no "best of the blog" this month.

I gave up.

Honestly, it's a little embarrassing.

I gave you his flashy speech about how I missed writing and wanted to post every day. But then, just 37 days later, I stopped posting.

I wasn't going to send this email...

So what's my message for you today?

Post that piece of content.

Here's why.

They don't give a f*ck.

I get it.

You’re worried your friends, family, and colleagues are going to be stewing over your post. They'll think about it all day and dissect it over dinner with their nearest and dearest.

I have news for you.

They won’t.

In fact, they’ll probably scroll past, think for a couple of seconds, and then keep scrolling.

Granted, you might post something that people get angry with. I sure have. I've even pissed off friends (accidentally, of course.)

The point is, that’s okay.

You should welcome it.

1. I’d rather people feel something towards my writing than apathy. Hate and love are two sides of the same coin. Apathy is the true opposite.
2. You learn something. If there’s a point of view you haven’t fully explored yet that pisses people off, you’re going to know about it — and that makes you a better writer.
3. It can be funny to watch! In one of his recent emails, my friend Michael describes the experience of starting an internet fight. “I had an article on Medium go viral. // The comments section went a bit wild. // It felt like a UFC fight card. // And I was suddenly a fight organizer.”

If You Can’t Stop Worring About What Other People Think, at Least Put It in the Right Perspective

​
How many of those plant-in-the-background YouTube videos do you actually remember?

Exactly.

What I do — posting on the internet — matters not one jot.

It really doesn’t.

Thunderstorms and staring at the night sky make me realise this.

The pressure is off.

Why So Serioussss

I hate to break it to you.

We’ll soon be dead.

The approximate number of people who’ve ever lived is 120 billion, and there are currently ~8.3 billion people alive today.

The dead outnumber us 15:1.

Point being?

We’re not special snowflakes.

We’ll soon be forgotten.

So post that piece of content.

If it doesn’t make you sh*t your pants just a teeny bit, chuck it on the scrapheat.

AI will keep churning out soulless content.

We need your real stuff.

Give it to us.

Hi, I'm Scott! 👋🏻 If someone forwarded you this email, you can ​subscribe here​. Hope to see you sometime!